Cubed

Visual Identity, Stage & Lighting Design, Digital Design

Creative Director: Aaron Garner

Director, DP, Editor: Edward H. Stubber

Gaffer: Sebastian RJ

Audio Engineer: Lucas Castillo

Production: Jamie Stuart, Emma Davidson

ABOUT

Cubed is a live music performance series under the Loudly brand. I created the film set art direction, visual identity, on-screen graphics and social media promotion.

The concept was to create an enclosed, customizable space that could be easily transported to various locations that an artist or artists could perform in. We finally decided on a large metal cube frame, fully opened on every side, so that the camera operator could move freely around it. To make the concept truly unique we added a full set of ASTERA film lights attached to the frame of the cube. The lighting patters and colors could be fully customized to match each performer's style.